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Wayfinding

Station

A wayfinding system for a renovated regional rail station.

Client

Nord Transit

Role

Lead designer

Year

2023

Services

Wayfinding, signage system, iconography

01

Challenge

Challenge

Travellers were missing trains because the old signs mixed three languages, two arrow styles and no hierarchy.

Travellers were missing trains because the old signs mixed three languages, two arrow styles and no hierarchy.

02

Approach

Approach

We designed one pictogram set, one arrow and a strict order of information: direction first, destination second, everything else last.

We designed one pictogram set, one arrow and a strict order of information: direction first, destination second, everything else last.

03

Outcome

Outcome

Average time to find a platform fell from four minutes to under ninety seconds in testing.

Average time to find a platform fell from four minutes to under ninety seconds in testing.

90 sec

to find a platform, down from 4 min

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